When you only have a few seconds to grab a buyer’s attention you want to create as much visual impact as possible.  Professional photographs will help you achieve this. Technology has come a long way and smartphones are amazing but when it comes to selling such a valuable asset, having a professional photographer, who will help present your home to its best possible advantage, is critical.

So, what can you do? It will depend on your budget…

Tight Budget  $

If your budget is tight, here are some suggestions for what you can and should do to help the photographer take the best shots of your home. Your efforts can make all the difference between a good selling price and a great one.

  • Leave the power on. Inside shots always look better with the lights on.
  • Make the effort to really clean your home. Floors, walls, ceilings and windows.
  • Make the beds – neatly, making sure you tuck in the sheets to cover the mattress. Bright colours, matching doona covers, pillows and pillowslips will also look great in the photos.
  • Straighten any accessories – pictures, blinds, the letterbox you backed into three years ago. It will help the walls look straight in the shots.
  • Clear away the clutter. Bedroom – phone chargers, electric blanket controllers. Kitchen – tea towels, place mats, mat in front of the sink.  Bathroom – unless brand new and matching, remove all linen and leave space empty, banish the beauty supplies & toothbrushes. Pet accessories – feed and water bowls, cat litter tray, climbing posts. Spare Room – gym equipment, packing boxes. This will help the photographer make your house look as big and bright as possible. 
  • Tidy the yard. If you have children, hide any toys, bicycles etc and roll up the garden hose.
  • Fill in any holes the dog may have made.                              
  • If you have any pets, ask someone to ‘pet sit’ for you while the shoot is taking place.
  • Mow the lawns, removing all the lawn clippings and any dog droppings.
  • Weed the garden and if need be, add mulch (many councils have a free supply).
  • Prune any trees and bushes that need it.
  • Hide your rubbish bins in the garage.
  • Move the cars. Either park in the garage or outside the neighbour’s house on the street.
  • Set a fire – if you have a wood heater or open fire place. Use logs and newspaper.  The photographer can light it at an appropriate time to make the picture look great. 

Limited Budget  $$

  • Working and matching light globes (‘Cool Daylight’ globes work best in photos). If you are home for the shoot, lit candles look great too.
  • Colourful and striking art on the walls.
  • Flowers and fruit. Colourful blooms in a vase and contrasting coloured fruit in a bowl will help make the house look homey and inviting.
  • Invest in some budget light fittings, these will look much better than bare bulbs in the ceiling.
  • Source some cheaper but impressive looking drapes and window furnishings, but keep it   Stay clear from vertical blinds.

Large Budget  $$$

  • Professional home stylists. They will take the time and care to beautifully prepare your home for the photographer and the inspections you are sure to have.
  • Professional cleaners. They will do a ‘deep’ clean of your home and make it sparkle. This will also help you be ahead of the game when it comes to moving out as you will only need to go over things with a light cloth.
  • Professional gardeners. They will increase the curb side appeal of your property.

When you’re selling a home, listing photos can play a major role in your home-sale success. Make sure that you’re putting your home’s best foot forward from that first snapshot. A little elbow grease on your part will be well worth the effort and the resulting images are sure to please you and attract buyers.   

*(Special thanks to Shane Betts from Image Division for these helpful tips )

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